W orld Sports Betting or WSB as they are often referred to has really made a name for themselves in recent years. The Northriding based Sports Betting company started out as a small operator at the once flourishing Randburg Waterfront but soon grew into a national brand with retail outlets all over South Africa. Their Online business set the president for those to follow too and today they still lead the market with an ever-changing online betting platform that is second to none. As official Sponsors of domestic cricket team the World Sports Betting Cobras, World Champion Boxer Tulane Mbenge as well as the Lions Rugby union, they continue to align themselves with some of SA’s top sports brands… Something less publicised however is their support to the local communities in which they serve. Their close working relationship with the Fourways Main Reef Rotary has resulted in some fantastic initiatives including the annual rotary race day at Turffontein, which they sponsor. They have also provided sponsorships to the Diepsloot Soccer leagues and more recently, they sponsored a Brand New tournament sized Soccer Field to the Life Tree Kaya sands community project. Ryno Du Plessis, marketing manager for the brand was onsite when the students of Life tree were told that they would finally be receiving a “real” soccer field and called it “an emotional dividend” to see the difference the company can make in the lives of community members. “Our CEO and founder Warren Tannous has always been a giving individual and I think it is wonderful that we get to continue in his footsteps through these kinds of initiatives,” Said Ryno. “We have fantastic CSI projects in Gauteng, Western Cape and Durban and we take great pride in being able to help” Countless other charitable organisations receive support in various ways annually from the World Sports Betting team and you can stay up to date with this by following them on Social Media. If you would like to know more about the organisation, you can visit their website: www.wsb.co.za